Vendors tempt buyers with “try before you buy”
by Gill Montia
The downturn in the UK housing market has left homesellers and property developers exploring new ways of attracting buyers.
With properties for sale now outnumbering potential purchasers by an estimated 15 to 1, estate agents and housebuilders are adopting an innovative method of securing purchasers with “try before you buy” schemes.
According to a report in the Guardian, one Buckinghamshire property agent has been providing potential buyers with the opportunity to rent a property that has taken their interest, with the option of buying at the end of the tenancy.
This enables property movers to check out a new location and explore the practicalities of living in a particular area, before making a commitment.
Meanwhile, Bovis Homes is offering a “try before you buy” scheme for the over-55s.
The firm’s Retirement Division is encouraging potential purchasers to spend one or two nights in a property they may wish to buy, enabling them to try out the facilities, meet residents and experience the neighbourhood.
The developer is providing such trial residencies at eight of its sites across the South of England.
Other companies offering “try before you buy” include retirement home specialist, McCarthy & Stone, Gleeson Homes and McDermott Homes.
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