Asos growth slows to 80 percent
The online fashion retailer Asos has posted its results this week with growth slowing to 80 percent in the first four weeks of the retailer’s financial year, but this still remains the best performing retailer as April’s growth was only slightly weaker than that seen in 2008.
Asos has shown relentless growth within troubled economic times as full year sales to the end of March increased by 104 percent to £165 million, at a time when the high street retailers have suffered badly.
In a statement, investors were notified that profits were ahead of market expectations with £13.6 million profits, although a note of caution was given for the forthcoming financial year.
Nick Robertson, Asos’ chief executive, stated that despite the strength the retailer was not immune to the current economic climate, although its main customer base of 16-to-34 year olds were only modestly affected, as the younger fashion market is more resilient.
In the current climate, online shopping is more popular than ever and due to the slump in the pound, international sales are also gaining momentum.
The retailer plans to be more cautious and planning has reflected this change. Shares increased by 10p reaching 375p in morning trading yesterday.
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