Barclays agrees 3-year Premier League deal

| October 25, 2009
”Barclays

Barclays has confirmed a 3-year title sponsorship deal of the Premier League worth £82.25 million.

The deal will run from the 2010-11 season until the end of the 2012-13 season. The banking giant has sponsored the Premier League since 2004 and their current three-year contract is worth £65.8 million, but expires next year.

Barclays is one of the few banks that has not received any financial help from the Government, opting to go it alone last year by raising £7 billion from investors in Qatar and Abu Dhabi.

The news comes just a few weeks after Standard Chartered Bank announced it is to be the main sponsor of Liverpool Football Club.

The £80 million agreement, which is a four-year deal, will see the famous red shirts emblazoned with the bank’s name from July 2010.

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