Investors keep their principles during recession

| October 30, 2009 | 0 Comments
Investors keep their principles during recession

The financial crisis has not changed the attitude of investors towards green and ethical investments, new research has discovered.

In a poll of financial advisers just 18% said the economic downturns has impacted on the attitude of clients towards green and ethical investment.

This is compared to 85% of advisers who said the crisis has impacted on client attitudes towards traditional investments.

The UK Sustainable Investment and Finance Association (UKSIF), who commissioned the survey, said the results show a strong commitment to ethical principles.

“This research supports the view that consumers with an interest in green and ethical investment are committed investors who take a longer term view of their investments,” said Penny Shepherd, UKSIF chief executive.

“It is extremely positive that their commitment to green and ethical investment remains strong.”

Shepherd added that advisers should emphasise the long-term nature of green and ethical investments.

The research was published ahead of National Ethical Investment Week, which starts on 8 November.

“We urge all advisers to use National Ethical Investment Week as an opportunity to speak to their clients about today’s green and ethical investments,” Shepherd said.

“Major social and environmental trends mean that green and ethical investments have significant potential for excellent future performance.”

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